Monday, September 12, 2011

VICTORIA & ALBERT MUSEUM



I got this brief during International Intensive Foundation: Art & Design course. The brief is to make an advertising campaign for either Natural History Museum or The V&A that appeals to 18 - 25 year olds.

V&A Museum was chosen as I didn't find any interest in visiting Natural History Museum second time and would not suggest it to any of people my age. 

So I had to think of the easiest/cheapest/most efficent way to advertise the museum. I decided to create a Vlog entry competition which asks Vloggers/Youtubers to make a short video to share their personal experience at The V&A. In order to win the competition, Vloggers have to promote their video themselves to get the most votes as they possibly could. In other word, the V&A got promoted for free. And as the prize, the winner will get free membership at the V&A, their video will be shown at an event run by the museum (eg.Friday Late), on official V&A webpage and Youtube page. 

A stop-motion-animation (which will be uploaded on Youtube and advertised on other networking pages) came up as the final solution. 

Music from Audio Network (Home/Student license)
Sound effect from Freesound

STUDENT USE ONLY.

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